Blog
25.09.2025
Who uses TikTok in Germany and how to market to them: audience size, 18–34 scale, female skew, and a step-by-step plan for reach, consideration, and sales.
25.09.2025
Maryland has a strong TikTok presence with above-average penetration and balanced gender shares.
24.09.2025
Learn how GA4’s scroll event measures vertical engagement, when it fires, and how to configure additional thresholds for more accurate content insights.
24.09.2025
Nebraska shows solid TikTok adoption with penetration around the national average and balanced gender shares.
23.09.2025
TikTok in Kentucky achieves solid coverage, aligning closely with national averages and showing balanced demographics.
23.09.2025
TikTok Ads in Oman reach 2.4M users. Key demographic insights 2025.
23.09.2025
TikTok adoption in South Dakota is moderate, reflecting consistent growth across age groups with a balanced gender split.
23.09.2025
A structured overview of Reddit in Romania, from total users to gender distribution and penetration rates.
22.09.2025
TikTok in Ohio demonstrates solid reach, close to the national benchmark, with a large and active audience.
22.09.2025
Germany X Ads audience: 12.17M adults (8.88M men, 3.29M women) reachable in 30 days. Based on Ads Manager lower-bound estimates for 18+ users.
22.09.2025
Illinois ranks among the top states by TikTok audience size, with strong penetration and balanced demographics.
22.09.2025
Oklahoma shows robust adoption of TikTok, with coverage slightly above average and an evenly split gender base.
22.09.2025
A data-driven analysis of Reddit in Portugal — from penetration to advertising opportunities.
21.09.2025
From impulsive buys to niche B2B services, Affect Group reveals how CPC will vary on Reddit in 2025.
21.09.2025
TikTok in New Jersey achieves above-average penetration, with one of the larger state audiences in the Northeast.
21.09.2025
Explore TikTok’s audience in Saudi Arabia. A concise demographic capacity overview.
21.09.2025
Switzerland’s Reddit audience overview — penetration, demographics, and tactical implications.
21.09.2025
Washington shows a large but moderately penetrated TikTok audience, highlighting potential for further growth.
20.09.2025
TikTok in Missouri shows solid adoption, closely matching the national coverage average with balanced demographics.
20.09.2025
Learn how GA4’s first_visit event tracks a new browser or device, which parameters and identifiers are stored, and how it impacts new user metrics.