Our Thinking.

We operate at the intersection of data, creativity, and technology.
Select a discipline below to see how our nerdy approach scales businesses.

Filter by Topic

All TopicsAIAnalyticsBenchmarkingGoogle AdsLinkedinMeta AdsNewsNextdoorRedditStrategyTikTok AdsTrendsX Ads
Microsoft Advertising has made AI Max for Search publicly available: What changed in August 2026
NewsOct 26, 2026

Microsoft Advertising has made AI Max for Search publicly available: What changed in August 2026

Microsoft Ads AI Max for Search is now available to all advertisers: August 2026 changes, new monitoring tools, reporting and first results

Microsoft Advertising Launches Conversions API: What's New Beyond UET and Offline Tracking
NewsOct 26, 2026

Microsoft Advertising Launches Conversions API: What's New Beyond UET and Offline Tracking

Microsoft Advertising Conversions API 2026: Server-Side Conversion Tracking, UET Integration, Offline Events, Deduplication and Implementation Guide

Microsoft Advertising Removes Max CPC Limits for New Automated Bidding Campaigns
NewsOct 26, 2026

Microsoft Advertising Removes Max CPC Limits for New Automated Bidding Campaigns

Microsoft Ads Ends Maximum CPC Limits for New Campaigns in October 2026: What Changes for Target CPA, Target ROAS and Automated Bidding