TikTok Audience Insights: Argentina 2025
The Argentine TikTok audience is more than 26 million users available for advertising. We collected the data based on the lower-bound estimate from the TikTok Ads Manager forecasting tool.
This estimation indicates the number of users who may be reached with your ads during any upcoming 30-day period.
Total audience: 26,141,000
Male audience: 14,489,000
Female audience: 11,652,000
As in other countries, TikTok’s audience in Argentina is relatively young. The share of users aged 18–24 is about 25%, and those aged 25–34 make up around 43%. The share of users aged 35+ is about 32%, making the platform relevant across multiple age groups.
We compiled detailed data on the age and gender structure of the audience based on TikTok’s forecasting tool. The XLSX table is available for download.
| Age Group | Male | Female | Total |
|---|---|---|---|
| 18-24 | 3,181,000 | 3,421,000 | |
| 25-34 | 6,683,000 | 4,542,000 | |
| 35-44 | 2,189,000 | 1,696,000 | |
| 45-54 | 1,362,000 | 1,041,000 | |
| 55+ | 1,074,000 | 952,000 | |
| Total | 14,489,000 | 11,652,000 | 26,141,000 |